FYX Marketing, Author at FYX Marketing

Email Marketing for Superpowered E-Commerce Growth

In today's digital marketplace, a staggering 81% of small businesses still rely on email as their primary customer acquisition channel, and 80% for retention. Why? Because email marketing delivers an average return of £42 for every £1 spent for UK

SEO vs. PPC: Which Strategy is Best for Your Business Growth?

The Digital Marketing Crossroads In today's fiercely competitive digital landscape, businesses face a pivotal decision that could significantly impact their trajectory: choosing between SEO and PPC as their primary growth strategy. The SEO vs PPC debate isn't merely academic—it's a

Lead Nurturing 101: How to Turn Cold Leads into Paying Clients

The Hidden Revenue in Your Database Your business is sitting on a goldmine that you've likely been neglecting. Those thousands of cold leads languishing in your CRM represent unclaimed revenue—potential paying clients who simply haven't been guided properly through their

Landing Pages Versus Websites: Which One Converts Better?

The Conversion Battleground Every pound spent on digital marketing should yield meaningful returns, yet countless businesses continue to squander their budgets on ineffective conversion strategies. The battle between a focused landing page and a comprehensive website represents one of the

Top 50 Common Digital Marketing Terms and Their Definitions

Digital marketing encompasses a vast and ever-evolving landscape of strategies, platforms, and technologies. Whether you're new to the field or looking to refresh your knowledge, understanding the terminology is essential for effective communication and strategy development. This comprehensive glossary covers

Author: FYX Marketing